<map version="0.8.0">
<!-- To view this file, download free mind mapping software FreeMind from http://freemind.sourceforge.net -->
<node CREATED="1169301550531" ID="Freemind_Link_259228050" MODIFIED="1169301550531" TEXT="New Mindmap">
<node CREATED="1169301555093" HGAP="30" ID="_" MODIFIED="1169390102578" POSITION="right" TEXT="Newbik (Company)" VSHIFT="-14">
<node CREATED="1169301559109" ID="Freemind_Link_569857152" MODIFIED="1169301561000" TEXT="Zinadoo">
<node CREATED="1169301566921" ID="Freemind_Link_541627599" MODIFIED="1169389513734" TEXT="Campus company from WIT"/>
<node CREATED="1169301582593" ID="Freemind_Link_1269068198" MODIFIED="1169301589750" TEXT="Create mobile website"/>
<node CREATED="1169301592515" ID="Freemind_Link_293271536" MODIFIED="1169301596937" TEXT="Launched last sep"/>
<node CREATED="1169301597859" ID="Freemind_Link_1921558146" MODIFIED="1169301603359" TEXT="virul marketing"/>
<node CREATED="1169301632765" ID="Freemind_Link_1460771519" MODIFIED="1169301660328" TEXT="speed to market is important"/>
<node CREATED="1169301679890" ID="Freemind_Link_321765904" MODIFIED="1169301686609" TEXT="have to define the market">
<node CREATED="1169301688531" ID="Freemind_Link_1741396228" MODIFIED="1169389521687" TEXT="they target non techies" VSHIFT="-15"/>
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<node CREATED="1169301660812" ID="Freemind_Link_1876985357" MODIFIED="1169301667093" TEXT="usability is important"/>
<node CREATED="1169301727171" ID="Freemind_Link_845324856" MODIFIED="1169301730562" TEXT="funded by EI"/>
<node CREATED="1169301751968" ID="Freemind_Link_205840656" MODIFIED="1169301755046" TEXT="10 People">
<node CREATED="1169301756125" ID="Freemind_Link_485992780" MODIFIED="1169301759437" TEXT="Mostly Eng"/>
<node CREATED="1169301759968" ID="Freemind_Link_1947301844" MODIFIED="1169301764937" TEXT="Some sales and marketing"/>
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</node>
<node CREATED="1169301718328" ID="Freemind_Link_1903134311" MODIFIED="1169301721765" TEXT="Helana"/>
<node CREATED="1169302713875" ID="Freemind_Link_41706373" MODIFIED="1169302717125" TEXT="Business Model">
<node CREATED="1169302718281" ID="Freemind_Link_448957409" MODIFIED="1169302722593" TEXT="service is free now"/>
<node CREATED="1169302724359" ID="Freemind_Link_102929724" MODIFIED="1169302727343" TEXT="revenue model">
<node CREATED="1169302734046" HGAP="27" ID="Freemind_Link_1492140010" MODIFIED="1169389538406" TEXT="revenue sharing" VSHIFT="15"/>
<node CREATED="1169302739656" HGAP="29" ID="Freemind_Link_402635147" MODIFIED="1169389547390" TEXT="google ads"/>
<node CREATED="1169302742359" ID="Freemind_Link_110287598" MODIFIED="1169302747375" TEXT="selling .mobi domain names"/>
<node CREATED="1169302773062" ID="Freemind_Link_454252413" MODIFIED="1169302781593" TEXT="looking at white labeling the product">
<node CREATED="1169302806812" ID="Freemind_Link_1670369403" MODIFIED="1169389500734" TEXT="looking at licensing model/rev share" VSHIFT="-8"/>
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<node CREATED="1169302728078" ID="Freemind_Link_320793003" MODIFIED="1169389542343" TEXT="selling sms bundle" VSHIFT="12"/>
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<node CREATED="1169301769390" HGAP="32" ID="Freemind_Link_1101908028" MODIFIED="1169390110796" POSITION="right" TEXT="Jan" VSHIFT="-71">
<node CREATED="1169301773484" HGAP="32" ID="Freemind_Link_1531577772" MODIFIED="1169390067203" TEXT="Based in Clare" VSHIFT="32"/>
<node CREATED="1169302836906" HGAP="41" ID="Freemind_Link_368164769" MODIFIED="1169390063328" TEXT="Choice Republic" VSHIFT="60"/>
<node CREATED="1169301777093" HGAP="49" ID="Freemind_Link_1429618873" MODIFIED="1169390065000" TEXT="Touristr" VSHIFT="11">
<node CREATED="1169301785171" ID="Freemind_Link_266583781" MODIFIED="1169301792015" TEXT="Share and find travel info online"/>
<node CREATED="1169301813937" ID="Freemind_Link_960215014" MODIFIED="1169301822343" TEXT="Mainly airline/hotel"/>
<node CREATED="1169301868625" ID="Freemind_Link_512744875" MODIFIED="1169389963062" TEXT="Releasing 1st version in 2 weeks for beta"/>
<node CREATED="1169301880671" ID="Freemind_Link_1427842505" MODIFIED="1169301882578" TEXT="Less is more"/>
<node CREATED="1169301891328" ID="Freemind_Link_941900055" MODIFIED="1169301894265" TEXT="Done in 9 months"/>
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<node CREATED="1169302816406" HGAP="34" ID="Freemind_Link_146096606" MODIFIED="1169390037281" TEXT="Revenue Mode" VSHIFT="-16">
<node CREATED="1169302821140" ID="Freemind_Link_265333723" MODIFIED="1169302824437" TEXT="Online advertising">
<node CREATED="1169302827140" HGAP="25" ID="Freemind_Link_781963596" MODIFIED="1169302876203" TEXT="more targeted the best" VSHIFT="-7"/>
<node CREATED="1169302845734" ID="Freemind_Link_721244763" MODIFIED="1169302860890" TEXT="Website targets ads to content"/>
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<node CREATED="1169302861328" ID="Freemind_Link_412600621" MODIFIED="1169302872765" TEXT="commision to stuff sold on website"/>
<node CREATED="1169302938015" ID="Freemind_Link_81394218" MODIFIED="1169302956812" TEXT="work with startegic partners to promote stuff advertised">
<node CREATED="1169302957843" ID="Freemind_Link_1894887633" MODIFIED="1169389915203" TEXT="tourist office for example" VSHIFT="-13"/>
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<node CREATED="1169303281953" ID="Freemind_Link_407461977" MODIFIED="1169390028156" TEXT="Jan">
<node CREATED="1169390021531" ID="Freemind_Link_1827386706" MODIFIED="1169390023234" TEXT="Jan is not technical"/>
<node CREATED="1169303287546" ID="Freemind_Link_761433766" MODIFIED="1169303296359" TEXT="Big problem is looking for developers"/>
<node CREATED="1169303296906" ID="Freemind_Link_1893882942" MODIFIED="1169303304171" TEXT="Spent a lot of time defining product"/>
<node CREATED="1169303442109" ID="Freemind_Link_786241959" MODIFIED="1169303486156" TEXT="Finding a developer in Ireland was difficult"/>
<node CREATED="1169303455093" ID="Freemind_Link_677458810" MODIFIED="1169303504421" TEXT="Irish developers are far too expensive">
<node CREATED="1169303505171" ID="Freemind_Link_911278930" MODIFIED="1169389902312" TEXT="too negative" VSHIFT="-16"/>
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<node CREATED="1169303462921" ID="Freemind_Link_54731635" MODIFIED="1169303468765" TEXT="Found much cheaper developers in US">
<node CREATED="1169303514421" ID="Freemind_Link_910415502" MODIFIED="1169389904937" TEXT="much more positive" VSHIFT="-13"/>
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<node CREATED="1169303523187" ID="Freemind_Link_918624169" MODIFIED="1169303527890" TEXT="Used RoR"/>
<node CREATED="1169301792515" ID="Freemind_Link_402476241" MODIFIED="1169301811640" TEXT="Done work with Retail/Supervalue"/>
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<node CREATED="1169301926968" HGAP="34" ID="Freemind_Link_1242556803" MODIFIED="1169390112593" POSITION="right" TEXT="Walter Higgins" VSHIFT="-34">
<node CREATED="1169301933500" ID="Freemind_Link_1351621477" MODIFIED="1169301938484" TEXT="Scoop Technologies">
<node CREATED="1169301939453" ID="Freemind_Link_1648139449" MODIFIED="1169301946031" TEXT="Only went fulltime recently"/>
<node CREATED="1169301953187" ID="Freemind_Link_663833779" MODIFIED="1169301959781" TEXT="PIXIN8">
<node CREATED="1169301961265" ID="Freemind_Link_221434761" MODIFIED="1169301965781" TEXT="Online photo editor"/>
<node CREATED="1169301985671" ID="Freemind_Link_1224323272" MODIFIED="1169301989546" TEXT="Ajax based"/>
<node CREATED="1169301989937" ID="Freemind_Link_388330192" MODIFIED="1169301994656" TEXT="Backend is mainly perl"/>
<node CREATED="1169302003171" ID="Freemind_Link_1148880149" MODIFIED="1169302013906" TEXT="Parttime for past year"/>
<node CREATED="1169302014296" ID="Freemind_Link_407816104" MODIFIED="1169302019296" TEXT="started selling in jan"/>
<node CREATED="1169302020687" ID="Freemind_Link_1621044714" MODIFIED="1169302029281" TEXT="enough money now to go fulltime"/>
<node CREATED="1169302029578" ID="Freemind_Link_1096992627" MODIFIED="1169302035187" TEXT="self funded">
<node CREATED="1169302038140" ID="Freemind_Link_850814002" MODIFIED="1169302045937" TEXT="some income from customizations"/>
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<node CREATED="1169302971718" ID="Freemind_Link_970236202" MODIFIED="1169302974484" TEXT="Revenue Model">
<node CREATED="1169302975265" ID="Freemind_Link_1612676851" MODIFIED="1169302977890" TEXT="Adsense"/>
<node CREATED="1169302978437" ID="Freemind_Link_1013392774" MODIFIED="1169303016734" TEXT="White Laebeling"/>
<node CREATED="1169303001000" ID="Freemind_Link_335428512" MODIFIED="1169303003890" TEXT="Customization"/>
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<node CREATED="1169302055125" ID="Freemind_Link_629618143" MODIFIED="1169302059718" POSITION="right" TEXT="Conor O&apos;Neill">
<node CREATED="1169302060515" HGAP="70" ID="Freemind_Link_803662139" MODIFIED="1169390095203" TEXT="Arargon Solutions" VSHIFT="280">
<node CREATED="1169302065859" ID="Freemind_Link_450785024" MODIFIED="1169302075015" TEXT="Prelaunchded in loudervoice.com"/>
<node CREATED="1169302075796" ID="Freemind_Link_629345301" MODIFIED="1169302079515" TEXT="in beta test"/>
<node CREATED="1169302095656" ID="Freemind_Link_1580917041" MODIFIED="1169302113171" TEXT="scratched an itched"/>
<node CREATED="1169302114406" ID="Freemind_Link_887342677" MODIFIED="1169302131234" TEXT="thought about it for 6 months"/>
<node CREATED="1169302131687" ID="Freemind_Link_5969907" MODIFIED="1169389591687" TEXT="started building in july">
<edge WIDTH="thin"/>
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<node CREATED="1169302139984" ID="Freemind_Link_1854440777" MODIFIED="1169302149156" TEXT="company was previously contracting"/>
<node CREATED="1169302149937" ID="Freemind_Link_1900098148" MODIFIED="1169302157343" TEXT="spent a lot of time">
<node CREATED="1169302158171" ID="Freemind_Link_1157180488" MODIFIED="1169302164453" TEXT="searching for developers"/>
<node CREATED="1169302165687" ID="Freemind_Link_590882932" MODIFIED="1169302171546" TEXT="chasing for funding"/>
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<node CREATED="1169302172843" ID="Freemind_Link_1411095333" MODIFIED="1169302178656" TEXT="late sep to dev"/>
<node CREATED="1169302180484" ID="Freemind_Link_175381499" MODIFIED="1169390086703" TEXT="first cut in dec" VSHIFT="5"/>
<node CREATED="1169302185437" ID="Freemind_Link_34429541" MODIFIED="1169302224750" TEXT="idea">
<node CREATED="1169302225296" ID="Freemind_Link_1165218545" MODIFIED="1169302235281" TEXT="reviews"/>
<node CREATED="1169302236796" ID="Freemind_Link_1075347094" MODIFIED="1169302247531" TEXT="people writing reviews for own website"/>
<node CREATED="1169302247859" ID="Freemind_Link_596150076" MODIFIED="1169302257296" TEXT="helps to aggregate and organise"/>
<node CREATED="1169302257781" ID="Freemind_Link_1710492400" MODIFIED="1169302280546" TEXT="adds structure to reviews that are already been written"/>
<node CREATED="1169302281375" ID="Freemind_Link_856061191" MODIFIED="1169302288140" TEXT="can add things like rating"/>
<node CREATED="1169302288921" ID="Freemind_Link_155023610" MODIFIED="1169389611390" TEXT="distributed reviews"/>
<node CREATED="1169302293781" ID="Freemind_Link_621383463" MODIFIED="1169302317281" TEXT="biggest challenge is to get people to write reviews"/>
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<node CREATED="1169302345281" ID="Freemind_Link_1500519714" MODIFIED="1169302347625" TEXT="funding">
<node CREATED="1169302348390" ID="Freemind_Link_1958932728" MODIFIED="1169302357671" TEXT="got feesibility from EI">
<node CREATED="1169302357953" ID="Freemind_Link_1042793237" MODIFIED="1169389632578" TEXT="will give you back up to 32% of expenses after you&apos;ve spent it" VSHIFT="-5"/>
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<node CREATED="1169302369234" ID="Freemind_Link_109095521" MODIFIED="1169302377937" TEXT="got some FaF funding"/>
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<node CREATED="1169303019687" ID="Freemind_Link_986843946" MODIFIED="1169303021437" TEXT="Revenue">
<node CREATED="1169303022250" ID="Freemind_Link_1286205535" MODIFIED="1169303032859" TEXT="Primarily Advertising"/>
<node CREATED="1169303034140" ID="Freemind_Link_1792644133" MODIFIED="1169303036234" TEXT="Google Ads"/>
<node CREATED="1169303044250" ID="Freemind_Link_882561334" MODIFIED="1169303059375" TEXT="Will move on to more targeted advertising"/>
<node CREATED="1169303060421" ID="Freemind_Link_442535370" MODIFIED="1169389654406" TEXT="Partnering (online and offine)"/>
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<node CREATED="1169302403593" ID="Freemind_Link_173723781" MODIFIED="1169302535968" POSITION="right" TEXT="Joe Drumgoole">
<node CREATED="1169302409265" HGAP="73" ID="Freemind_Link_1204429795" MODIFIED="1169390117875" TEXT="putplace.com" VSHIFT="318">
<node CREATED="1169302412984" ID="Freemind_Link_332375222" MODIFIED="1169302419593" TEXT="help home users manage digital content"/>
<node CREATED="1169302419984" ID="Freemind_Link_1512577146" MODIFIED="1169302422656" TEXT="photos"/>
<node CREATED="1169302423781" ID="Freemind_Link_1301959122" MODIFIED="1169302425515" TEXT="music"/>
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<node CREATED="1169302445718" ID="Freemind_Link_1152162004" MODIFIED="1169302447515" TEXT="movies"/>
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<node CREATED="1169302448390" ID="Freemind_Link_699503698" MODIFIED="1169302454515" TEXT="suite of tools to manage storage">
<node CREATED="1169302455234" ID="Freemind_Link_217447284" MODIFIED="1169302457000" TEXT="backup"/>
<node CREATED="1169302457984" ID="Freemind_Link_938310511" MODIFIED="1169302458750" TEXT="share"/>
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<node CREATED="1169302463921" ID="Freemind_Link_233607492" MODIFIED="1169389667296" TEXT="ethos is to link together services already on web">
<node CREATED="1169302477781" ID="Freemind_Link_736855062" MODIFIED="1169302483312" TEXT="virtual storage"/>
<node CREATED="1169302487296" ID="Freemind_Link_1339177788" MODIFIED="1169302492828" TEXT="provide meta-data management"/>
<node CREATED="1169302502406" ID="Freemind_Link_1534863617" MODIFIED="1169302506156" TEXT="services">
<node CREATED="1169302493734" ID="Freemind_Link_1081898951" MODIFIED="1169302495203" TEXT="memory"/>
<node CREATED="1169302495625" ID="Freemind_Link_1580303737" MODIFIED="1169302497375" TEXT="mobility">
<node CREATED="1169302513312" ID="Freemind_Link_407983644" MODIFIED="1169389674296" TEXT="from storage are to storage area" VSHIFT="-8"/>
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<node CREATED="1169302561421" ID="Freemind_Link_1237797977" MODIFIED="1169302566968" TEXT="will start with network backup"/>
<node CREATED="1169302567390" ID="Freemind_Link_1756954891" MODIFIED="1169302571375" TEXT="going for about 12 months"/>
<node CREATED="1169302574453" ID="Freemind_Link_367824539" MODIFIED="1169302581328" TEXT="got through a few versions for ui"/>
<node CREATED="1169302581718" ID="Freemind_Link_503231595" MODIFIED="1169302597203" TEXT="simplify, simplify, simplify"/>
<node CREATED="1169302603125" ID="Freemind_Link_507973585" MODIFIED="1169389688812" TEXT="spent too much time developing rather than marketing">
<node CREATED="1169302621125" ID="Freemind_Link_413336257" MODIFIED="1169389691437" TEXT="just need to sell earlier" VSHIFT="-8"/>
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<node CREATED="1169302628015" ID="Freemind_Link_75709730" MODIFIED="1169302631500" TEXT="lessons">
<node CREATED="1169302632265" ID="Freemind_Link_70535597" MODIFIED="1169389693203" TEXT="don&apos;t start company by yourself" VSHIFT="-7"/>
<node CREATED="1169302655187" ID="Freemind_Link_824707362" MODIFIED="1169389694796" TEXT="find a business partner" VSHIFT="-7"/>
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<node CREATED="1169303107828" HGAP="25" ID="Freemind_Link_1642313902" MODIFIED="1169390126625" TEXT="Revenue" VSHIFT="17">
<node CREATED="1169303111343" ID="Freemind_Link_542324874" MODIFIED="1169303117187" TEXT="No adversiting at all"/>
<node CREATED="1169303117578" ID="Freemind_Link_144021237" MODIFIED="1169303119828" TEXT="Focus on users"/>
<node CREATED="1169303124625" ID="Freemind_Link_157116535" MODIFIED="1169303130125" TEXT="Charge for service">
<node CREATED="1169303131671" ID="Freemind_Link_164010895" MODIFIED="1169389709718" TEXT="$2, $5, $10 /month" VSHIFT="-6"/>
</node>
<node CREATED="1169303183796" ID="Freemind_Link_1619660539" MODIFIED="1169303193359" TEXT="Advertising is not the best way to fund business"/>
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</node>
<node CREATED="1169303661234" ID="Freemind_Link_1045091213" MODIFIED="1169303701375" POSITION="left" TEXT="What do companies look for in vendors">
<node CREATED="1169303702265" ID="Freemind_Link_537290558" MODIFIED="1169303716078" TEXT="send in a pitch, ceo will probably be reading"/>
<node CREATED="1169303733046" ID="Freemind_Link_1452017818" MODIFIED="1169303748187" TEXT="when company needs you they will probably get back to you when they need you"/>
<node CREATED="1169303757765" ID="Freemind_Link_749501854" MODIFIED="1169303768234" TEXT="someone who understands what you are talking about"/>
<node CREATED="1169303773203" ID="Freemind_Link_422371368" MODIFIED="1169303791062" TEXT="is capable of taking ideas further that what is requested"/>
<node CREATED="1169303820312" ID="Freemind_Link_1303047896" MODIFIED="1169389736078" TEXT="looking for someone flexible, they must  - it&apos;s a startup"/>
<node CREATED="1169303866562" ID="Freemind_Link_516393229" MODIFIED="1169303871000" TEXT="incentives">
<node CREATED="1169303871781" ID="Freemind_Link_1807116131" MODIFIED="1169389740343" TEXT="for key people they will use stock options" VSHIFT="-6"/>
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<node CREATED="1169303910875" ID="Freemind_Link_1154170304" MODIFIED="1169303914359" TEXT="responsivenes">
<node CREATED="1169303924984" ID="Freemind_Link_1098297281" MODIFIED="1169303938156" TEXT="need to be there all the time and talking to your customer regularly"/>
</node>
<node CREATED="1169303943859" ID="Freemind_Link_412380973" MODIFIED="1169303947234" TEXT="cost is part of it"/>
</node>
<node CREATED="1169304081437" ID="Freemind_Link_33224208" MODIFIED="1169304088609" POSITION="left" TEXT="marketing techniques">
<node CREATED="1169304089515" ID="Freemind_Link_975751070" MODIFIED="1169304102796" TEXT="SEO"/>
<node CREATED="1169304104453" ID="Freemind_Link_164650536" MODIFIED="1169304176375" TEXT="Get people Blogging about you"/>
<node CREATED="1169304156640" ID="Freemind_Link_1026762191" MODIFIED="1169304163859" TEXT="Open a Company Blog"/>
<node CREATED="1169304209187" ID="Freemind_Link_579065196" MODIFIED="1169304221625" TEXT="Get close to people who are close to the blogging community"/>
<node CREATED="1169304258187" ID="Freemind_Link_381806798" MODIFIED="1169304264203" TEXT="Virual techniques">
<node CREATED="1169304264812" ID="Freemind_Link_1303255660" MODIFIED="1169389758109" TEXT="do something that is unique" VSHIFT="-4">
<node CREATED="1169304289718" ID="Freemind_Link_584347732" MODIFIED="1169389756937" TEXT="pizza for all google employees" VSHIFT="-6"/>
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<node CREATED="1169304303484" ID="Freemind_Link_983585261" MODIFIED="1169304306031" TEXT="Work with students">
<node CREATED="1169304310125" ID="Freemind_Link_36761096" MODIFIED="1169304318750" TEXT="talk with"/>
<node CREATED="1169304319437" ID="Freemind_Link_1072279564" MODIFIED="1169389764015" TEXT="target young"/>
<node CREATED="1169304323640" ID="Freemind_Link_796396381" MODIFIED="1169389774812" TEXT="even older people like the same things the young do"/>
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<node CREATED="1169304365390" ID="Freemind_Link_1722505696" MODIFIED="1169304373515" TEXT="Go to conferences">
<node CREATED="1169304389906" ID="Freemind_Link_1258701611" MODIFIED="1169389779750" TEXT="try to get invited to demo product"/>
<node CREATED="1169304404031" ID="Freemind_Link_1061500983" MODIFIED="1169304408156" TEXT="as many demos as possible"/>
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<node CREATED="1169304409906" ID="Freemind_Link_274290049" MODIFIED="1169304434203" TEXT="Get yourself out there">
<node CREATED="1169304435234" ID="Freemind_Link_319156541" MODIFIED="1169304438921" TEXT="talk to people"/>
<node CREATED="1169304439953" ID="Freemind_Link_465476281" MODIFIED="1169304446171" TEXT="general publicity"/>
<node CREATED="1169304474343" ID="Freemind_Link_554334851" MODIFIED="1169389791218" TEXT="EU lacks tech news so take advantage of it"/>
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</node>
<node CREATED="1169304503890" ID="Freemind_Link_934183853" MODIFIED="1169304511218" POSITION="left" TEXT="is simplicity the no 1 goal">
<node CREATED="1169304512093" ID="Freemind_Link_209693100" MODIFIED="1169304523546" TEXT="need to target a particular market"/>
<node CREATED="1169304524203" ID="Freemind_Link_668387137" MODIFIED="1169304551234" TEXT="show people a solution and get them to think about it"/>
<node CREATED="1169304584343" ID="Freemind_Link_1196644540" MODIFIED="1169304593750" TEXT="ui is not the be all and end all"/>
</node>
</node>
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